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chelsy weisz

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Helping women take the next brave step in business

Next Brave Step Podcast

Behind the Camera: Uncovering Abundance Mindset with Jane Goodrich Interview

March 28, 2024

I'm the woman who transformed adversity into triumph: I left my economic development job, navigated through divorce, and built a business that realized my dreams. Blending support with strategy, I turn dreams into reality. My mission? To empower women to boldly chase their entrepreneurial ambitions every day!

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I'm Chelsy Weisz

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In this conversation on the Next Brave Step Podcast, host Chelsy Weisz is joined by Jane Goodrich, a photographer and founder of a software platform for photographers, who shares her journey as a business owner and the brave steps she took to start her software business. She discusses the challenges of transitioning from a service to a product-based business and the importance of having an abundance mindset. Jane emphasizes the need for continuous learning and surrounding yourself with the right team. She also highlights the value of creating an ideal client and consistent messaging and the benefits of networking and building business relationships. Jane’s advice for taking brave steps in business includes having a safety net, investing in your business, and seeking support from resources like the Small Business Association and local chambers of commerce.


  • Transitioning from a service-based business to a product-based business requires careful planning and consideration.
  • Having an abundance mindset is crucial for small business owners, as it allows them to see opportunities and potential in a saturated market.
  • Continuous learning is essential for personal and professional growth, regardless of the stage of your business.
  • Surrounding yourself with the right team and building business relationships can greatly contribute to the success of your business.

Watch on YouTube


  • 00:00 Introduction and Journey as a Business Owner
  • 01:46 Starting the Software Business
  • 02:04 Transitioning from Service Space to Software
  • 03:05 Creating Picsello and the Mission
  • 04:02 Building a Brand and Learning the Tech
  • 05:22 The Importance of Continuous Learning
  • 06:17 Surrounding Yourself with the Right Team
  • 06:53 Competition in the Photography and Software Industries
  • 09:46 The Abundance Mindset for Small Business Owners
  • 13:49 Creating an Ideal Client and Consistent Messaging
  • 23:57 Networking and Building Business Relationships
  • 27:39 Trying Different Marketing Strategies
  • 30:05 Being an Adaptable Wildflower
  • 31:22 Where to Find Jane Online

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